Dodge Mirada was one of the race cars in the Kenny Rogers movie "Six Pack". It was a NASCAR driven by Brewster Baker's arch nemesis Turk in the Grand National race. In the movie it is called a Buick for some reason. The actual car was built by Negre Brothers Racing and run by them during the 1981 'NASCAR' season. It was sold to Buddy Arrington in DEC 1981, who in turn served as a technical consultant and a driver for the filming of the movies racing scenes driving the Mirada.
The Mirada was marketed as a personal luxury car, an extremely popular segment at the time. Its competitors included the Chevrolet Monte Carlo, Oldsmobile Cutlass Supreme and Ford Thunderbird. Advertising and marketing were limited, as the car was introduced when Chrysler was in deep financial difficulty.
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